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New York Enacts AI Advertising Disclosure Law Focused on ‘Synthetic Performers’

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New York has enacted a new law requiring disclosures in certain advertising contexts involving artificial intelligence (AI) and human likenesses. On Dec. 11, 2025, Gov. Kathy Hochul signed the legislation into law; it is scheduled to take effect 180 days after signing….
By: Loeb & Loeb LLP

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