The CPPA Launches Preview of Statewide Data Deletion Portal (DROP)

On October 21, 2025, the California Privacy Protection Agency (CPPA) launched a webpage previewing the Data Rights Opt-out Portal (DROP), a tool designed to fulfill the California Delete Act’s mandate to create a centralized mechanism allowing consumers to request deletion of their personal information held by registered data brokers through a single submission to the CPPA. Under the Delete Act, “data broker” means a business that knowingly collects and sells to third parties the personal…
By: Kilpatrick